{"id":13558,"date":"2025-11-04T14:10:32","date_gmt":"2025-11-04T13:10:32","guid":{"rendered":"https:\/\/www.lepiantagionidelcaffe.com\/?p=13558"},"modified":"2026-01-23T15:02:34","modified_gmt":"2026-01-23T14:02:34","slug":"host-2025-our-new-beginning","status":"publish","type":"post","link":"https:\/\/www.lepiantagionidelcaffe.com\/en\/host-2025-our-new-beginning\/","title":{"rendered":"HOST 2025: Our New Beginning"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">At the biggest trade show in our industry, we revealed who we aim to become \u2014 and this is where our new journey begins. Together.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Awareness for Change: Our New Purpose<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1536\" height=\"893\" src=\"https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/DSC02223-1536x893-1.jpg\" alt=\"\" class=\"wp-image-13539\" srcset=\"https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/DSC02223-1536x893-1.jpg 1536w, https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/DSC02223-1536x893-1-300x174.jpg 300w, https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/DSC02223-1536x893-1-1024x595.jpg 1024w, https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/DSC02223-1536x893-1-768x447.jpg 768w, https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/DSC02223-1536x893-1-600x349.jpg 600w\" sizes=\"auto, (max-width: 1536px) 100vw, 1536px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201c<\/em><a href=\"https:\/\/host.lepiantagionidelcaffe.com\/en\/awareness-for-change\/\"><strong><em>Awareness for Change<\/em><\/strong><\/a><em>\u201d, <\/em>our payoff will accompany everything we do from now on.<br>Because it\u2019s more than a slogan \u2014 it\u2019s a commitment.<br>It\u2019s about placing awareness at the heart of every decision, and understanding that each choice has an impact, and every cup can be part of a silent, yet powerful, revolution.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">At HOST, we wanted to say it clearly: being a specialty coffee roaster means also caring about the impact coffee has on the planet and on people\u2019s lives.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ESG issues \u2014 environmental, social, and governance \u2014 matter to us: as a company, as individuals, and as a community. They have always guided our work. Now, they take centre stage, alongside quality, in everything we do.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>ELPY: Meet The New Face of Our Values<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"384\" src=\"https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/LPDC_HOST2025_BanconeST-1024x384-1.jpg\" alt=\"\" class=\"wp-image-13538\" srcset=\"https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/LPDC_HOST2025_BanconeST-1024x384-1.jpg 1024w, https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/LPDC_HOST2025_BanconeST-1024x384-1-300x113.jpg 300w, https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/LPDC_HOST2025_BanconeST-1024x384-1-768x288.jpg 768w, https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/LPDC_HOST2025_BanconeST-1024x384-1-600x225.jpg 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">At our stand, there was a figure never seen before.<br>Its name is <a href=\"https:\/\/www.lepiantagionidelcaffe.com\/en\/our-mascot-elpy\/\"><strong>ELPY<\/strong><\/a>.<br>Agender, inclusive, endlessly curious.<br>It speaks through gestures, expressions, and its very presence.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We created ELPY because reaching customers around the world requires a new way to communicate our values.<br>We want to connect with everyone, openly and sincerely.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Light in tone, but never shallow in intent.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">From now on, ELPY will appear across our digital channels, on our packaging, and in all our communication materials.<br>It\u2019s a kind, expressive voice, sharing our story and helping to inspire a coffee industry ready for meaningful change.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Redefining Purpose for a More Conscious Company<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"580\" src=\"https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/LPDC_HOST2025_Sgabuzzino_LATOST_VERYCOMP-1024x580-1.jpg\" alt=\"\" class=\"wp-image-13540\" srcset=\"https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/LPDC_HOST2025_Sgabuzzino_LATOST_VERYCOMP-1024x580-1.jpg 1024w, https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/LPDC_HOST2025_Sgabuzzino_LATOST_VERYCOMP-1024x580-1-300x170.jpg 300w, https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/LPDC_HOST2025_Sgabuzzino_LATOST_VERYCOMP-1024x580-1-768x435.jpg 768w, https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/LPDC_HOST2025_Sgabuzzino_LATOST_VERYCOMP-1024x580-1-600x340.jpg 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">HOST was also the moment we revealed <a href=\"https:\/\/www.lepiantagionidelcaffe.com\/en\/awareness-for-change\/\"><strong>LPDC\u2019s new purpose<\/strong><\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This isn\u2019t a rebranding. It\u2019s a shift in perspective.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">So, what does that mean in practice?<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>We put the impact on people and the environment at the heart of every project.<\/li>\n\n\n\n<li>Every coffee in our range \u2014 and every one we\u2019ll launch in the future \u2014 is meant to be not only delicious, but also fair.<\/li>\n\n\n\n<li>We continue to inspire customers, baristas, and distributors to take an active role in this transformation.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Because awareness doesn\u2019t end with us \u2014 it grows through everyone who distributes, serves, and enjoys our coffee<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>LPDC\u2019s First Sustainability Report<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"432\" src=\"https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/LPDC_PieghevoleA3_ReportSostenibilita2024_ITA_RETRO-1024x432-1.png\" alt=\"\" class=\"wp-image-13541\" srcset=\"https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/LPDC_PieghevoleA3_ReportSostenibilita2024_ITA_RETRO-1024x432-1.png 1024w, https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/LPDC_PieghevoleA3_ReportSostenibilita2024_ITA_RETRO-1024x432-1-300x127.png 300w, https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/LPDC_PieghevoleA3_ReportSostenibilita2024_ITA_RETRO-1024x432-1-768x324.png 768w, https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/LPDC_PieghevoleA3_ReportSostenibilita2024_ITA_RETRO-1024x432-1-600x253.png 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Talking about ESG themes is not enough.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Talking about sustainability isn\u2019t enough.<br>You have to measure it, share it, and sometimes challenge yourself.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That\u2019s why we created our <strong>first LPDC Sustainability Report<\/strong>.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2025\/12\/LPDC_ReportDiSostenibilita_2024.pdf\"><strong>Full Report<\/strong><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2025\/12\/LPDC_Presentazione_ReportSostenibilita2024ITA.pdf\"><strong>Presentation Summary Report<\/strong><\/a><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">It\u2019s a transparent snapshot of who we are today: data, analysis, goals, and projects in motion.<br>We\u2019ve prepared it voluntarily, following the <strong>EFRAG VSME (Voluntary Sustainability Reporting Standards for non-listed SMEs)<\/strong>, choosing the <strong>Option A \u2013 Base Module<\/strong> and enriching it with additional information.We weren\u2019t required to do it \u2014 but we did it anyway, to ensure that our report would be complete, credible, and meaningful from the very first edition.<br>And we\u2019ll update it every year, because real change takes consistency.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>The Future Begins in 2026 \u2014 And It Starts at Home<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"581\" src=\"https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/TUTTI-I-PRODOTTI-NUOVI_2-2-1024x581-1.jpg\" alt=\"\" class=\"wp-image-13542\" srcset=\"https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/TUTTI-I-PRODOTTI-NUOVI_2-2-1024x581-1.jpg 1024w, https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/TUTTI-I-PRODOTTI-NUOVI_2-2-1024x581-1-300x170.jpg 300w, https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/TUTTI-I-PRODOTTI-NUOVI_2-2-1024x581-1-768x436.jpg 768w, https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/TUTTI-I-PRODOTTI-NUOVI_2-2-1024x581-1-600x340.jpg 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">At HOST, we also shared an important announcement:<br>starting from <strong>2026<\/strong>, LPDC will officially enter the <strong>retail market<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We\u2019re launching a new <strong>250g line<\/strong>, designed for home use \u2014 <strong>carbon-neutral, re-sealable packs<\/strong> that make sustainability part of your everyday ritual.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Raising awareness also means talking directly to the people who drink our coffee every morning.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We want to explain what <em>traceable coffee<\/em>, <em>fair supply chains<\/em>, and <em>specialty coffee<\/em> really mean.<br>We want to help consumers ask for more \u2014 even from their local bar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">After all, an aware customer is a powerful ally for a change.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><strong>For Coffee Professionals: New Tools, Same Passion<\/strong><\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"475\" src=\"https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/DSC02768-1024x475-1.jpg\" alt=\"\" class=\"wp-image-13543\" srcset=\"https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/DSC02768-1024x475-1.jpg 1024w, https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/DSC02768-1024x475-1-300x139.jpg 300w, https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/DSC02768-1024x475-1-768x356.jpg 768w, https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/DSC02768-1024x475-1-600x278.jpg 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">And of course, we haven\u2019t forgotten those who work in the industry every day.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We\u2019ve developed new tools for caf\u00e9s, baristas, and distributors, including:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Updated informational materials<\/li>\n\n\n\n<li>Packaging with stronger storytelling impact<\/li>\n\n\n\n<li>Fresh digital content<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">All designed to help our partners enhance their service, communicate more effectively, and connect with an increasingly conscious audience.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/Catalogo_italiano-compresso.pdf\" data-type=\"link\" data-id=\"https:\/\/www.lepiantagionidelcaffe.com\/wp-content\/uploads\/2026\/01\/Catalogo_italiano-compresso.pdf\"><strong>Download the catalogue here<\/strong><\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>At the biggest trade show in our industry, we revealed who we aim to become \u2014 and this is where our new journey begins. Together. Awareness for Change: Our New Purpose \u201cAwareness for Change\u201d, our payoff will accompany everything we do from now on.Because it\u2019s more than a slogan \u2014 it\u2019s a commitment.It\u2019s about placing<a href=\"https:\/\/www.lepiantagionidelcaffe.com\/en\/host-2025-our-new-beginning\/\">Continue reading <span class=\"sr-only\">&#8220;HOST 2025: Our New Beginning&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[64,66,162,163],"tags":[],"class_list":["post-13558","post","type-post","status-publish","format-standard","hentry","category-specialty-people-interviews","category-about-our-coffees","category-shows","category-news"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.lepiantagionidelcaffe.com\/en\/wp-json\/wp\/v2\/posts\/13558","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lepiantagionidelcaffe.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.lepiantagionidelcaffe.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.lepiantagionidelcaffe.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lepiantagionidelcaffe.com\/en\/wp-json\/wp\/v2\/comments?post=13558"}],"version-history":[{"count":1,"href":"https:\/\/www.lepiantagionidelcaffe.com\/en\/wp-json\/wp\/v2\/posts\/13558\/revisions"}],"predecessor-version":[{"id":13561,"href":"https:\/\/www.lepiantagionidelcaffe.com\/en\/wp-json\/wp\/v2\/posts\/13558\/revisions\/13561"}],"wp:attachment":[{"href":"https:\/\/www.lepiantagionidelcaffe.com\/en\/wp-json\/wp\/v2\/media?parent=13558"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.lepiantagionidelcaffe.com\/en\/wp-json\/wp\/v2\/categories?post=13558"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.lepiantagionidelcaffe.com\/en\/wp-json\/wp\/v2\/tags?post=13558"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}